On 30 March, Facebook Pages will automatically upgrade to the new Timeline format, and this switch presents great opportunities for those of us in higher education. Colleges and universities around the world are always searching for better ways to tell their stories. Timeline makes that easier by streamlining the brand experience into a scrollable story. It allows administrators to craft that story in ways the old wall never could. Of course, building that story takes time and effort. And although you have until the end of this month to make adjustments as to how your Timeline will appear, it’s best to start now. Learn more about Facebook pages, or check out these five quick tips for higher ed to get you started on the new Timeline. Source: Patrick Powers