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Home
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Digital Marketing
Featured
Mapping the student journey: Good data, student-centric strategies, and a customised CRM are must-haves
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University websites: How can we make them better for international student recruitment?
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Building better landing pages for international student recruitment
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Editor’s Top Picks
The art of the short: Viral video for international student recruitment
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ChatGPT for international education marketing: What is “Prompt Engineering?”
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Ϲ Podcast: How podcasting can help engage with prospective international students
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AI is here…Are you ready?
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How good homepage design can encourage “stealth applicants” toward enrolment
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Super-maps powered by generative AI could find a ready audience in international students
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The importance of SMS and messaging for converting prospective international students
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How paid advertising and inbound marketing strategies support K-12 schools
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Most Viewed In Digital Marketing
1
ChatGPT for international education marketing: What is “Prompt Engineering?”
2
Building better landing pages for international student recruitment
3
The importance of SMS and messaging for converting prospective international students
4
The art of the short: Viral video for international student recruitment
5
How big is the Internet, and how are we using it now?
6
AI is here…Are you ready?
Most Viewed
ChatGPT for international education marketing: What is “Prompt Engineering?”
Many international education marketers are now using ChatGPT, whether it’s the free version (GPT-3) or the paid version...
Read more
Building better landing pages for international student recruitment
The following feature is adapted from the 2024 edition of Ϲ Insights magazine. The digital edition of the...
Read more
The importance of SMS and messaging for converting prospective international students
We still call our parents, children, and best friends when we want a big, long chat about what’s...
Read more
The art of the short: Viral video for international student recruitment
The following feature is adapted from the 2024 edition of Ϲ Insights magazine. The digital edition of the...
Read more
How big is the Internet, and how are we using it now?
The annual report on global digital trends from marketing agency We Are Social is always a must-read around...
Read more
AI is here…Are you ready?
The following feature is adapted from the 2024 edition of Ϲ Insights magazine. The digital edition of the...
Read more
University websites: How can we make them better for international student recruitment?
The following is a guest post by Guus Goorts, and is excerpted with permission from his forthcoming book,...
Read more
Super-maps powered by generative AI could find a ready audience in international students
A new report from Lufthansa Innovation Hub (LIH) suggests that educators and agents may soon have a powerful...
Read more
How good homepage design can encourage “stealth applicants” toward enrolment
One of the top resources for international students researching study abroad is still the institutional website, which of...
Read more
Mapping the student journey: Good data, student-centric strategies, and a customised CRM are must-haves
The following article is adapted from the 2025 edition of Ϲ Insights magazine, which is freely available to...
Read more
Study tracks top messaging apps and student priorities in key Asian markets
It can be difficult to track which messaging apps are the most popular in different countries, but a...
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Ϲ Podcast: How podcasting can help engage with prospective international students
Listen in as Ϲ’s Craig Riggs and Martijn van de Veen discuss the latest developments in our sector,...
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All Articles: Digital Marketing
Mapping the student journey: Good data, student-centric strategies, and a customised CRM are must-haves
Read More
University websites: How can we make them better for international student recruitment?
Read More
Building better landing pages for international student recruitment
Read More
The art of the short: Viral video for international student recruitment
Read More
ChatGPT for international education marketing: What is “Prompt Engineering?”
Read More
Ϲ Podcast: How podcasting can help engage with prospective international students
Read More
AI is here…Are you ready?
Read More
How good homepage design can encourage “stealth applicants” toward enrolment
Read More
Super-maps powered by generative AI could find a ready audience in international students
Read More
The importance of SMS and messaging for converting prospective international students
Read More
How paid advertising and inbound marketing strategies support K-12 schools
Read More
How big is the Internet, and how are we using it now?
Read More
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